Visit Wales

By Jonathan Sharpe | January 13, 2021

Visit Wales is the Welsh Government’s tourism team. The statutory tourism functions of the Welsh Government fall under two primary Tourism Acts. Visit Wales is responsible for formulating tourism policy, encouraging investment in, and improving the quality of the visitor experience in Wales. Visit Wales is also responsible for marketing Wales within the UK and internationally. There are two main areas of work within Visit Wales; Marketing and Development. Achieving Our Potential is the national tourism strategy for Wales.